a year of patronage in favor of the territory!
At Gardeners, we work together to support the development of the local Annecy area and beyond. In 2022, we proudly supported no less than four cultural, sports, or societal projects! Let’s look back on our favorite collaborations.
local anchoring: importance of territorial patronage
In France today, 96% of sponsoring companies are SMEs. Invested in the local economic fabric, they help develop relationships between public and private actors and foster projects beneficial to the territory. Unlike partnerships, sponsorship does not expect direct returns. On our scale, being a sponsor further anchors us in the Annecy landscape and undoubtedly revitalizes the meaning we give to our profession!
“Today, the challenge for our agency also lies on a territorial scale by developing local sponsorship and relationships between local stakeholders. We take great pleasure in meeting these project leaders and supporting projects that resonate with us!” specifies Patrick Maison, co-founder of Gardeners agency.
gardeners, a patron of annecy, supports regional actors.
At Gardeners, we wanted to do things right, so we took the time to build our sponsorship strategy on three highly complementary levels.
1 – Cultural and Territorial Sponsorship
Gardeners is proud to support Variations Classiques, the classical music festival in Annecy that brings together the greatest artists for a weekend where classical music takes center stage. We dedicate time and offer our advice to the Variations Classiques team to give strength and resonance to their event.
2 – Sponsorship for Societal Causes
Because we are particularly sensitive to causes supporting mental health, we have decided to donate a portion of our fees to the recognized public utility association, Positive Minders, which breaks down taboos surrounding mental illnesses and helps establish inclusive and early care for all those in need. Its mission is to ensure the opening up of patients, practices, and the dissemination of knowledge about these misunderstood illnesses.
3 – Sports and Local Sponsorship
At Gardeners, we have a great group of athletes and cultivate a winning spirit and love for sports among our ranks! So, it’s only natural for us to become an official sponsor of one or more sports clubs. Without hesitation, we support, as sponsors, ASP Villaz, an amateur football club since 1967, as well as the Annecy Volleyball team (AVB), which promotes local sports among younger generations.
in conclusion
These wonderful collaborations seal our commitment to supporting (financially or through services) the significant figures of this cherished territory!
Send us your projects a hello@agencegardeners.com nd let’s take the time to discuss them.