ecommerce & activation
LPEV
ecommerce BtoB & BtoC
LPEV, a French laboratory located in the heart of Auvergne, has been an expert in micronutrition and phytotherapy for over 25 years. The agency has redesigned their entire BtoB and BtoC ecosystem to accompany the laboratory’s digital transformation.
challenges:
- To emerge in a competitive market.
- Creating an e-commerce website that becomes a reference in both BtoB and BtoC.
- Digitalizing ADV processes.
- Ensuring the transition to Magento 2.
- Ensuring integration with Cegid Y2 ERP.
solutions & results:
- Co-conception, UX/UI.
- Technical development on Magento® Adobe platform.
- A comprehensive product catalog.
- Professional access (prescribers/practitioners).
- Highly integrated connection between MAGENTO / CEGID Y2.
- Optimized natural referencing (SEO).
- Advertising and activation campaign: Adwords, Native advertising, backlinking, and SEO optimizations.
testimonials
“A quality content, a true leading source of information on natural health.”
“A real meeting point, for exchange and sharing among the laboratory’s stakeholders.”
Continue your visit on the website
our projects
Gardeners supports over 250 B2B and B2C brands, non-profit organizations, and local authorities, mainly in France and Switzerland
