SoCoo'c

technological revolution in PWA!

To support its incredible growth in a highly competitive market, the 2019 redesign of its digital platform takes the path of innovation.

challenges:

After 15 years of success, SoCoo’c still maintains the same dynamism and freshness with French-made, functional products, affordable prices, and a policy of transparency in its business practices.

To support this growth, the redesign of its website incorporates several challenges:

Pushing the quality of the customer experience to its maximum.
Exceeding standards in optimizing mobile navigation.
Promoting and simplifying the consumer’s appointment booking process to the extreme.

solutions:

To address these challenges, the agency and the digital team at the Fournier Group are taking a truly “mobile-first” technological approach:

CMS Drupal (D9 – headless)
Progressive Web App (PWA) / Angular
Native SEO optimizations
Cloud hosting*

results:

More than 10 months of work.
More than 15 people involved in operational implementation.
A clear bounce rate (especially on mobile).
A strong increase in the conversion rate for making appointments.
Expertise on which the teams capitalize to deploy ever more innovative projects to serve the brand’s customers.

testimonials:

“The teams from the NET DESIGN agency (now GARDENERS) were able to rise to the challenge. The project turned out to be complex but exciting. The journey was worth it, the results met our expectations. New developments are already launched and we look forward to carrying them out with the help of experts from the GARDENERS agency!”

Sébastien Lelieur – Responsable Digital Fournier S.A